2023 Media & Entertainment Cloud Storage Index

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Cloud trends and insights from across the industry

In late 2022, Wasabi commissioned research to better understand cloud storage market trends. The survey of 1,000 IT decision makers including 140 from the media and entertainment industry with the aim of understanding how media owners leverage cloud storage as part of their overall IT strategy.  

Survey Details: 

  • Global respondent set including North America, EMEA, and APJ 
  • Company sizes: Small (100-999 employees), Medium (1k—2.9k), Very Large (3k+) 
  • Buyer Maturity: years using public cloud storage, IT approach to cloud 

M&E Cloud Storage Maturity

69% of M&E orgs. started using the cloud in the last three years

M&E prefers a balanced approach to IT strategy

49% of M&E respondents identified their organization as having a mix of deployment models including both on-premises and cloud IT services.

No sign of cloud slowdown

Responses show a strong indication of cloud services growth over the next 12 months.

52% of M&E respondents are exceeding their cloud storage budget

The culprit in half of these cases is storage fees.

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