Press Release

Marty Falaro of Wasabi Recognized as One of CRN’s 50 Most Influential Channel Chiefs for 2020

February 10, 2020

BOSTON, MA - February 10, 2020 – Wasabi, the hot cloud storage company, announced today that CRN®, a brand of The Channel Company, has named Marty Falaro, SVP Global Sales and Alliances, to its exclusive list of the 50 Most Influential Channel Chiefs in addition to being part of the complete 2020 list of Channel Chiefs. These annual lists recognize the top vendor executives who continually demonstrate exemplary leadership, influence, innovation, and growth for the IT channel.

As the Senior Vice President of Global Sales and Alliances at Wasabi, Marty brings more than 25 years of customer-facing experience in sales and business development to this world class team. He has been fortunate enough to be a part of many successful companies that started from early stage start-ups, to rapidly growing midsize companies, to top five technology industry titans.

“I’m honored to be recognized by CRN as an Influential Channel Chief as Wasabi continues to make significant strides with disruptive and innovative cloud storage in the channel.” shares Marty Falaro, SVP Sales and Alliance at Wasabi. “Wasabi makes it easy for Cloud and Managed Service provider partners as well as VARs to gravitate toward the predictable pricing and simplicity of Wasabi hot cloud storage with no vendor lock-in and no hidden charges. We have quickly tripled our partner base in the last 12 months after the successful launch of the Wasabi Partner Network program.”

CRN’s 2020 Channel Chiefs list honors the distinguished leaders who have most influenced the IT channel with cutting-edge strategies and partnerships. The 2020 Channel Chiefs have shown outstanding commitment, an ability to lead, and a passion for progress within the channel through their partner programs.

The 50 Most Influential Channel Chiefs were chosen by the CRN editorial staff as the individuals who stand at the very top of the already select group of Channel Chief honorees. These top executives have cultivated the greatest professional and channel achievements, and their leadership will greatly impact the future IT community, driving growth and innovation.

The 2020 Channel Chiefs have shown outstanding commitment, an ability to lead, and a passion for progress within the channel through their partner programs. The Channel Chief honorees were chosen by the CRN editorial staff for their dedication, industry prestige, and exceptional accomplishments in driving the channel agenda and evangelizing the importance of channel partnerships.

“The IT channel is undergoing constant evolution to meet customer demands and changing business environments,” said Bob Skelley, CEO of The Channel Company. “CRN’s Channel Chiefs work tirelessly, leading the industry forward through superior partner programs and strategies with a focus on helping solution providers transform and grow. Our team here at The Channel Company congratulates these outstanding individuals for their dedication to the channel.”

CRN’s 2020 Channel Chiefs list, including the 50 Most Influential Channel Chiefs, will be featured in the February 2020 issue of CRN Magazine and online at

About Wasabi:

Wasabi is the hot cloud storage company delivering disruptive storage technology that is 1/5th the price of Amazon S3, faster than the competition with no fees for egress or API requests. Unlike first generation cloud vendors, Wasabi is solely focused on providing the world's best cloud object storage service. Created by co-founders and cloud storage pioneers David Friend and Jeff Flowers, Wasabi is on a mission to commoditize the cloud storage industry. Wasabi is a privately held company based in Boston, MA. Follow and connect with Wasabi on Twitter, Facebook, Instagram and our blog.

About The Channel Company

The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace.

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© 2019. CRN is a registered trademark of The Channel Company, LLC. All rights reserved.

The Channel Company Contact:

Jennifer Hogan

The Channel Company

Wasabi PR Contact:

Lindsay Levitts

Kel & Partners